Privacy Policy

Last Updated: 12 January 2025

Introduction

Welcome to Improva. Your privacy is important to us, and we are committed to protecting the personal information you share with us. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website or use our services.  

By accessing or using our services, you acknowledge that you have read and understood this Privacy Policy. If you do not agree, please do not use our services.  

This Privacy Policy is designed to comply with the General Data Protection Regulation (GDPR) for users in the European Economic Area (EEA) and the California Consumer Privacy Act (CCPA) for California residents.  

Information We Collect

We collect different types of personal and technical information to provide and improve our services.  

  • Personal Information: We collect personal information you provide directly, including:
    • Name, email address, phone number, and company details when you contact us or sign up for our services.
    • Billing details for processing payments, if applicable.
  • Technical Information: When you visit our website, we may collect:
    • IP address, browser type, device information, and geographic location.
    • Usage data related to how you interact with our services.  
  • AI & Development Services Data
    • If you use our AI-powered services, such as Natural Language Processing (NLP), Generative AI, Machine Learning, Predictive Analytics, Computer Vision, and Workflow Automation, we may process the data necessary to provide these services.
    • For software development, cloud infrastructure, and data analytics, we may process business and technical data as required for project execution.  
  • Engagement Models Data: We collect information to facilitate:  
    • Project-based engagement
    • Team augmentation
    • Managed services

This includes company preferences, project details, and related correspondence.  

Legal Basis for Processing (GDPR Compliance)

Under GDPR, we process your personal data based on the following lawful bases:

  • Contractual Necessity: When data is required to provide our services.
  • Legitimate Interests: To improve security, enhance service quality, and analyze usage.
  • Legal Compliance: When required to comply with legal obligations.
  • Consent: When explicitly given for marketing or optional data collection.  

How We Use Your Information

We use your data for the following purposes:

  • To provide, maintain, and improve our AI, ML, and software development services.
  • To communicate with you about our services, offers, and updates.  
  • To enhance security, detect fraud, and comply with legal obligations.

Under the CCPA, we do not sell personal information but may share it with service providers to facilitate our services.  

How We Share Your Information

We do not sell your personal information. However, we may share it in the following cases:  

  • Service Providers: We may share data with trusted third-party vendors who assist in service delivery.
  • Legal Compliance: If required by law, we may disclose your information to authorities.
  • Business Transactions: In case of a merger, acquisition, or sale of assets, your information may be transferred to the new entity.  

We ensure that all third-party service providers handle your data securely and in compliance with applicable laws.  

Data Security

We implement industry-standard security measures, including encryption and access controls, to protect your data from unauthorized access, alteration, and loss.  

However, no system is completely secure, and we cannot guarantee absolute security.  

Data Retention

We retain your information only as long as necessary for the purposes outlined in this policy unless a longer retention period is required by law.  

For GDPR compliance, users in the EEA may request data deletion at any time.  

Your Rights Under GDPR and CCPA

If you are an EEA resident (GDPR) or a California resident (CCPA), you have the following rights:  

Your GDPR Rights (for EU/EEA users)  
  • Right to Access: Request access to your personal data.
  • Right to Rectification: Request correction of inaccurate or incomplete data.
  • Right to Erasure (Right to be Forgotten: Request deletion of your data.
  • Right to Restriction of Processing: Request a restriction on how your data is processed.
  • Right to Data Portability: Request a copy of your data in a structured format.
  • Right to Object: Object to processing based on legitimate interests.  

Your CCPA Rights (for California residents)
  • Right to Know: Request details about the personal data collected, used, and shared.
  • Right to Delete: Request deletion of personal data collected.
  • Right to Opt-Out: Opt-out of the sale of personal data (Note: Improva does not sell data).
  • Right to Non-Discrimination: No discrimination for exercising your rights.  

To exercise your rights, email us at privacy@improva.io with the subject "Data Request".  

Cookies and Tracking Technologies

We use cookies and similar technologies to:  

  • Improve user experience.  
  • Analyze website traffic.
  • Provide targeted advertising (with consent where applicable).

You can manage cookies through your browser settings.  

Third-Party Links

Our website may contain links to third-party websites. We are not responsible for their privacy policies. Please review their terms before sharing any data.  

Children's Privacy

Our services are not intended for children under 13 years of age. We do not knowingly collect data from minors. If you believe a child has provided us with personal information, please contact us immediately.  

Updates to this Privacy Policy

We may update this policy from time to time. Any changes will be posted on this page with the updated date. If the changes are significant, we will notify you via email or a notice on our website.  

Contact Us

For any questions or concerns regarding this Privacy Policy or your data rights, please contact us at privacy@improva.io